About Swiss Chocolate
Swiss chocolate is a decadent treat consisting of cocoa beans, cocoa butter, sugar and, quite frequently, milk. Swiss chocolates are manufactured in Switzerland, and Swiss chocolatiers have long pioneered chocolate-making methods and techniques.
Early Years
Zurich Mayor Heinrich Escher to the Swiss in 1697. The Zurich Council banned chocolate in 1722 because it was considered an aphrodisiac.
Army
Early fans of Swiss chocolate included the Swiss and Russian armies, which included chocolate among their rations. Suchard, a Swiss chocolate manufacturer, introduced chocolate for the troops in 1876.
Milk Chocolate
Around 1875, a Swiss chocolatier named Daniel Peter invented milk chocolate by substituting powdered milk for cream. Another Swiss chocolatier, Rodolphe Lindt, created the conching process soon afterward.
Advertising
Because Swiss chocolate was considered a luxury item, early advertising was directed toward wealthy foreigners. Lindt targeted young women at Swiss finishing schools.
Texture
High-quality Swiss milk chocolate melts in the mouth. It is smooth, velvety and creamy, with no grit or aftertaste.
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